What Is SEO( Search Engine Optimization)?


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Pic Source - Google

SEO (Search Engine Optimization) - 

SEO is a technique in which the traffic is originated to a website to improve its visibility on SERP Search Engine Result Page). The presence of a website can be improved by Organically(Unpaid) or Inorganically(Paid) methods. 

Types of Optimization -

  • On page Optimization(Organic Method) - On page optimization refers to the process of generating traffic to a website by optimizing; content on the website, placement of keywords, optimizing tags, appropriate title to every page etc.

  • Off Page Optimization(Organic Method) - In off page optimization the traffics is generated to your by link building, sharing links on social media's (social media marketing), social bookmarking etc. 
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Pic Source - Google



  • By using online advertising services(Paid Method or Inorganic Method) - Google Adword is a very famed online advertising service by Google. It is a paid method. An individual pay to Google for running ads. After paying to Google, Google then run your ads on different platforms like on SERP(Search Engine Result Page, On youtube, On Emails etc.) 
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Pic Source- Google








Comments

  1. Good valuable information... search engine optimization is a good way of optimizing your website into the first page of search engine and moreover, it is unpaid.
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