Hisar Institute of Digital Marketing

What Is Blogging? Pic Source-Google Blogging is like an informational website in which a person shares his/her broodings. A blog generally includes texts, pictures, infographics, videos, GIFs etc. Today the word blog tends to rise enormously. It is now on trending today. Blogging also is a very brainstorming exercise which is also helpful for your brain. It has one more benefit that you can make money online by monetizing your blog. Here are some ways to monetize your blog given below👇 Ways To Monetize Your Blog:- Apply Adsense - Applying Adsense to your website is a very plausible way to monetize your blog. When you see ads running on a website and then you click on it then some amount of money will go directly in the bank account of a website owner. If you have a good amount of traffic on your website or blog then you can easily apply Adsense and make a good amount of income. Lots of people are earning by Adsense. Affiliate Marketing - Affiliate marketing is ...

Quality Score - A quality score is a term that is used by Google, Yahoo and Bing for ranking ads on their online ad platform. Quality score can affect rank as well as CPC(Cost Per Click) of an advertisement. For checking the quality score of an ad, there is a specific algorithm or formula; Pic Source- Google CTR(Click Through Rate):- Click Through Rate is a formula for checking how much your ad get clicks. The average CTR rate ranges between 3-5%. If your average CTR is going beyond the ranging limits then your ad can be blocked by Google in case of click bombing. The formula of CTR is ; Pic Source- Google Ad Relevance:- It shows how relevant is your ad. It mainly focuses on that, is your ad matching with the keywords that are typed on the search engine?  Landing Page Relevance:- It is based upon multiple factors like; how much time people spend on your website, do they leave immediately (high bounce rate) or do they remain on your website and spendin...

If you are a newcomer in blogging then there will be a high probability that you can make some mistakes in writing the articles online i.e blog. It is common in blogging, you cannot write the perfect blog for the first time. Here are some do's and don'ts points of blogging that you must follow to lower the occurrence of mistakes in your blog. Do's of Blogging:- Be direct and get to the point quickly.  Be professional but also be friendly. Write a post with useful content. Always try to create:' How can readers benefit from this'  Find a catchy title. Use example and anecdotes to clarify your points. Offer new content. Rectify and double check. Preview all drafts before publishing. Read your post backwards and sure to spell check. Check plagiarism by plagiarism checker online. It will show you that is your content original or not. Use short sentences. Use images, infographics, videos, GIFs etc will make your blog more tempting. Use bullet points w...

Pic Source - Google What are Keywords? Keywords are the terms that depict what is in your content. Keywords are the main relationships between you and your search. When you search something on the internet you write some words that written words are called keywords. Pic Source - Google There are generally three types of keywords which you should know about. These three types of keywords manifest all the concept of keywords. Generic Keywords - The generic keywords are the first keywords that you type on the search engine. For instance, if you search about "digital marketing institute in India" So, digital marketing is the generic keywords. They are highly competitive because they are in the search most. It does not ease that your website show at the first search. It requires a heavy amount of traffic to show your website at first search of keywords. Pic Source - Google Broad Match Keywords - These are the middle keywords. Take the above example a...

                                   By using his/her skills, a digital marketer promotes the products and services of a company and of a client . It's a responsibility for a digital marketer to develop, implement and manage marketing campaigns which plays a critical role in enhancing brand awareness.